The Free-Shipping Trap

 “81% of shoppers are willing to increase their spending to meet a retailer’s free shipping threshold”, according to a white paper published by FedEx & Morning Consult.

Overbuying, purchasing more than is needed or we can afford, is real. And sellers do their best to push you into spending more than you intended, or what is good for you. Pause before hitting the ‘Buy Now’ button.

Leave a Reply

Your email address will not be published. Required fields are marked *

Powered by